AI Was Supposed to Fix the Job Search. It's Breaking It Instead.
AI broke the job market. Here's your way out.

I’ve been helping professionals navigate job searches and career transitions for over a decade.
I’ve coached people through layoffs, recessions, mergers, and reorganizations, but this job market?
This is the one that makes me stop, stare, and say:
What on earth is happening?
On Sunday, I read a USA Today article titled: “AI was supposed to fix the job search. It’s breaking it instead.” By Deborah Kearns. And the stories inside it stayed with me.
Stephanie. 54.
30+ years in tech.
Thirteen months without work.
Holly, a marketing executive.
280+ applications in one week.
Silence.
Christel, content leader.
280 applications over a year, finally lands a job…
Seven months later — laid off again.
263 more applications. Still waiting.
This is no longer a job search. This is emotional endurance. People aren’t applying for jobs. They’re fighting not to disappear.
🚨 The Paradox No One Can Ignore
AI was supposed to help us find work faster.
Instead:
93% of job seekers now use AI tools like ChatGPT for résumés and cover letters.
But
7 in 10 reject one-way AI interviews because there’s
no human on the other side.
And the irony? The technology designed to streamline hiring is making it harder than ever to stand out as a human.
🌊 The “Sea of Sameness”
Career coaches and recruiters are calling it exactly that: “AI creates a sea of sameness.” — Eliana Goldstein
AI doesn’t just automate writing.
It automates identity.
The result?
📌 Résumés that sound
perfectly formatted and perfectly forgettable
📌 Applicants who feel
invisible
📌 Recruiters are overwhelmed by
identical language, tone, and claims
One recruiter said it best: “AI can support the process, but it can’t replace judgment. The danger is when companies treat hiring like a data problem instead of a people problem.” — Adam Karpiak
Hiring is not a text-scoring exercise.
Hiring is
risk, trust, and relationship.
❌ The Biggest Mistake Job Seekers Are Making Right Now
From the article and from what I see daily:Job seekers are outsourcing their critical thinking to AI instead of using it as an assistant.
Leadership expert Kimberly Brown explains: “When a résumé sounds like a generic template, it becomes obvious — and that lack of authenticity can be a dealbreaker.”
AI should support your voice. Not replace it.
🧲 So What Actually Works in This Market?
In a world flooded with what some are calling “AI slop,” two things rise above everything else:
- Specificity -
- Humans connect with details.
As Karpiak says: “Instead of ‘managed a team,’ say what kind of team, what you achieved, and what changed because of your work.”
- Relationships -
- A referral can take your interview odds from 2–3% to ~40%.
- Because someone is vouching for your humanity, not your formatting.
🧠 Your Differentiator Now: Emotional Intelligence (EQ)
In a job market where résumés sound alike, interviews feel automated, and ghosting is routine…Emotional Intelligence is no longer a soft skill. It is a survival skill.
EQ shows:
🤝 How you collaborate and build trust
🧠 How you think through complexity
🔥 How you handle uncertainty
🌱 How you help people grow
💡 How you solve problems humans actually experience
That is the one thing AI cannot automate.
📝 Want to Make Your Résumé Human Again?
I created a free EQ Résumé Self-Check that walks you through:
✔ The
5 signs your résumé shows Career EQ
✔ Real before-and-after bullet transformations
✔ A checklist to update your résumé in an hour
📥 Download it here: https://bit.ly/4o0b6Tw
💬 Final Thought
If your job search feels heavier than it used to, it’s not because you’ve failed. It’s because you’re operating in a system that is prioritizing automation over understanding. But you are not a data point. You are not a keyword match score. You are not a PDF in a stack of 700 applicants.
You are a human with a story.
And that is still — and will always be — your competitive advantage.










